Market Data is data used by financial trading venues such as stock exchanges to inform traders and investors on the latest prices of financial properties such as shares, currencies and commodities.

Market Data is used to make quick trading decisions, so it must always be up-to-date. If Market Data isn’t updated at the moment of change, it could lead to bad investments and stock depletion. Historical Market Data can be used to gather information on how well a company has been doing and make educated decisions on how and when it is best to invest in it.

Market Data Management can span many specialities, from internal budgeting to demand management. This article will focus on Market Data Cost Management and how CX services can help you with this.

Cost Management And Optimisation

Cost management can help you to optimise your business performance. This is important for Market Data, as the better performing your company is financially, the more likely you are to get investors. Likewise, if you’re earning more from your business, you’ll be able to make your investments.

When it comes to marketing your business, there are lots of ways to optimise your spending costs via data management.

Compiling important market data about your audience and demographic will allow you to spend money in the correct areas for maximum profits. Taking a data-driven marketing approach has been proven to yield better results than campaigning alone, as you can see who wants your product or services and target them with your advertising.

Why You Should Use Data Management Services

Data management services can be the ultimate tool for growing your business. No matter the size of your business, you likely have a lot of client data on file. At CX Services, we offer a range of data management services to help you organise and optimise this data. Some of these include:

Data Cleansing – If you want to improve your cost management, you’ll want clean, organised data. Our data cleansing service ensures your data is up-to-date and current; this helps you save money as you won’t be wasting resources on marketing to unavailable or deceased customers. We also ensure your data is GDPR compliant, helping you avoid hefty fines.

Data Supply – Data supply is the process of finding new customers for your business by renting consumer data on your behalf. This will help bring in new revenue and expand your service to an untapped market.

Data Profiling – Data profiling offers you a powerful insight into your key customer demographics. It will help you understand why people support your business, so you can use this information to create more sales. It will also show you who isn’t interested in your business, ensuring you don’t spend money continuing to push your product/service to them.

Data management and cost management go hand in hand. Optimising your data to make educated decisions about how you spend your budget is important.

You can view our full range of data management services by clicking here.

About CX Services

Formed in 2019 following a successful management buyout of Database Direct Ltd, CX Services is a professional direct marketing company with over 30 years of combined hard-earned experience.

We help clients use data intelligently and produce more effective, omni-channel customer communications. Starting off with cleaning your data, CX Services help you build strong connections with your audience through a variety of offline and online marketing solutions.


Contact CX Services

At CX Services, we work on an individualistic basis to ensure you get the right treatment, personalised for your business. If you have questions about our services, you can find our inquiry form by clicking here, or contact us at

We also have a news section that can help you keep up-to-date with data, company and marketing news conversations. It’s a great way to stay informed.


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0370 606 6070

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Unit 14, Highland Avenue,
Telephone: 0370 606 6070

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Clyde Offices, 2nd Floor,
48 West George Street
Telephone: 0141 413 1800

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