Unlocking the Power of Super Touchpoints

JICMAIL's research introduces the concept of "Super Touchpoints" channels that deliver exceptional engagement and drive meaningful consumer actions. Direct mail stands out in this category, boasting impressive metrics:

• High Engagement: Direct mail captures an average of 134 seconds of attention per item, surpassing many digital formats.

• Extended Lifespan: Mail items remain in households for an average of 7 days, providing prolonged brand exposure.

• Strong Response Rates: Retail direct mail achieves an average ROI of £7.20 for every £1 spent. 

These statistics underscore the effectiveness of direct mail in building trust, fostering emotional connections, and prompting consumer action.

CX Services Ltd: Your Partner in Direct Marketing Excellence

With over 30 years of experience, CX Services Ltd offers a holistic approach to direct marketing, integrating data-driven strategies with personalised communication. Our key services include:

1. Data Management

We ensure your campaigns target the right audience through:

• Data cleansing and profiling

• Master data management

• Secure data handling compliant with GDPR 

2. Digital Printing

Our state-of-the-art printing solutions offer:

• Variable data printing for personalised messaging

• High-quality postcard, letter, and envelope printing

• Programmatic printing to enhance campaign responsiveness 

3. Mail Fulfilment

We manage the logistics of your campaigns with services like:

• eCommerce fulfilment and pick-and-pack operations

• Envelope stuffing and postage services

• Membership pack assembly 

4. Contact Centre Services

Enhance customer engagement through our:

• Inbound and outbound call handling

• Live chat and email support

• Order processing and customer service solutions

Why Choose CX Services Ltd?

• End-to-End Solutions: From data management to campaign execution, we provide comprehensive services under one roof.

• Expertise Across Sectors: We cater to diverse industries, including automotive, hospitality, finance, and retail.

• Commitment to Quality: Our ISO 9001 and ISO 14001 certifications reflect our dedication to excellence and environmental responsibility.

Elevate Your Marketing Strategy Today

Incorporating direct mail into your marketing mix can transform your outreach efforts, turning ordinary touchpoints into supercharged connections. Partner with CX Services to leverage the full potential of direct mail and drive meaningful engagement with your audience.

Contact us or call 0370 606 6070 to discuss how we can support your marketing objectives

Check out the JICMAIL website for more info